We are a major company based in the UK selling kitchen appliances; we are looking to promote our new electronic potato peeler which will be released onto the market sometime this year. We have plants all over the UK in most highly populated cities are main facility is in London, but we are in Bournemouth, Manchester, Bristol, Sheffield and Nottingham.
The product is a new potato peeler that is completely brilliant compared to any existing peelers, it will peel five times faster than any peeler on the market at the moment. It is an electronic kitchen appliance that you place a potato on and it will cut all of the skin of and or slice it if the owner of the appliance wishes.
The budget for this television advert will be £3000 we will pay for actors and expenses that you may require.
For this brief you will be asked to create a television advert to promote a new product and show how it is used correctly, the product is new electronic potato peeler, which is easy to use and will last a long time. The product is called PotatoPeelerPro, research is needed into the market to identify who would buy this product and why.
Things that should be included in the TV Advert:
· The advert should be targeted at people in catering professions but could be for household use as well
· It must promote the product to make it look unique
· It should show the PotatoPeelerPro in being demonstrated, showing how it is used and why they should buy it
· There could be multiple people demonstrating the peeler showing how anyone could use it
· The demonstration video should be as simple and as short as possible and how useful it is
· The name PotatoPeelerPro should be used throughout the advert.
· It should be 30 seconds to a minute long
· The price of the product and contact on how to buy it
The work should be completed in two months, the completed work must have a good quality TV advertisement which outlines everything in the brief, and the deadline for the work is 18/11/2011.
No comments:
Post a Comment